AI Insights · Timothy · October 2023
Top 5 Food and Diet Tracking Apps in the US Q3 2023
Discover the performance of the top 5 food and diet tracking apps in the US for Q3 2023, based on data from Sensor Tower.
In the third quarter of 2023, the top 5 food and diet tracking apps in the United States showed varied trends in downloads, revenue, and active users. Here’s a closer look at their performance:
MyFitnessPal: Calorie Counter had a robust quarter with weekly revenue peaking at around $2.3M in late June and gradually decreasing to $2M by the end of September. Weekly downloads fluctuated, reaching a high of about 125K in mid-August and settling around 112K by the end of the quarter. Active users saw a noticeable decline, starting from 3.5M in late June and dropping to approximately 3.1M by the end of September.
WeightWatchers Program experienced a steady revenue stream, peaking at $679K in early July and ending the quarter at around $602K. Weekly downloads were relatively stable, hovering between 14K and 18K. Active users remained consistent, starting at about 175K in late June and ending at 166K by the end of September.
Lose It! – Calorie Counter saw steady weekly revenue, averaging around $425K throughout the quarter. Downloads showed a slight decline from 46K in late June to 35K by the end of September. Active users had minor fluctuations, starting at approximately 1.57M in late June and ending the quarter at around 1.4M.
Noom Weight Loss, Food Tracker showed a dynamic revenue trend, peaking at $363K in early August but dropping to around $288K by the end of September. Downloads peaked at 32K in early July and declined to about 20K by the end of the quarter. Active users also saw a decline, starting at 764K in late June and ending at approximately 632K.
Zero: Fasting & Health Tracker had a steady revenue performance, peaking at $134K in early September and ending the quarter at around $98K. Downloads ranged between 17K and 26K, with a slight increase towards the end of the quarter. Active users remained relatively stable, starting at about 350K in late June and ending at around 368K by the end of September.
For more detailed insights on these apps, visit Sensor Tower.
